nice to meet you!
Welcome to my portfolio. I am a freelance media designer for visual strategy and communication. My work include graphic design and identity, branding and advertising, web design and digital experiences, art direction, and poster design, as well as marketing, strategic consulting + seo (search engine optimization).
Contact me: [email protected]
visual identities
A visual identity is far more than just a logo. It is a cohesive system of typography, color, and form that makes the essence of a brand visible. My work focuses on developing distinct visual languages that maintain consistency and character across all platforms.
digital strategies
Digital strategy means connecting design with measurable goals. It is about defining the right touchpoints in the digital space and creating user experiences that are both functional and aesthetically compelling. I develop roadmaps that help brands stay relevant in an ever-evolving digital landscape.
marketing & advertising
Effective marketing and advertising transform an identity into an active market presence. Through the synergy of analytical strategy and creative excellence, campaigns are developed to build trust and foster long-term growth. The focus remains on ensuring a consistent brand experience across all touchpoints.
Let‘s talk!
Whether you’d like to discuss a project, learn more about my background, or simply chat about design, marketing, or cycling—feel free to reach out.
bernd ruecker
design & marketing
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