Nice to meet you!
Welcome. I am a freelance media designer for visual strategy and communication. My practice includes graphic design, corporate identity, digital experiences, marketing and advertising – created with a deep passion for typography and clarity. With clients across the fields of sports, medicine, automotive, culture, design, and tourism.
Contact me: [email protected]
Visual Identity
A visual identity is far more than just a logo. It is a cohesive system of typography, color, and form that makes the essence of a brand visible. My work focuses on developing distinct visual languages that maintain consistency and character across all platforms.
Digital Strategy
Digital strategy means connecting design with measurable goals. It is about defining the right touchpoints in the digital space and creating user experiences that are both functional and aesthetically compelling. I develop roadmaps that help brands stay relevant in an ever-evolving digital landscape.
Marketing & Advertising
Effective marketing and advertising transform an identity into an active market presence. Through the synergy of analytical strategy and creative excellence, campaigns are developed to build trust and foster long-term growth. The focus remains on ensuring a consistent brand experience across all touchpoints.
Let‘s talk!
Whether you’d like to discuss a project, learn more about my background, or simply chat about design, marketing, or cycling—feel free to reach out.
Bernd Ruecker
Design & Marketing
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